Events
The Events page helps you discover how local events affect key tourism metrics — such as occupancy, visitation, and spend — across your selected region.
Overview
The page is designed to answer:
What events are happening in my region, and when?
How are these events influencing accommodation or visitor activity?
Which days saw major spikes that align with specific events?
All data and metrics are filtered automatically for your selected area (e.g. SA3: Brisbane Inner).
Region and Area Selection
At the top of the page, you can define which statistical area and region to explore.
Area level – Choose between SA2, SA3, LGA, or Tourism Region.
Region selector – Choose a specific area within that level (e.g. Brisbane Inner).
The selection dynamically updates all metrics, events, and maps below.
This ensures that every view (calendar, map, notable days) reflects the same boundary.
Event Calendar
The event calendar is the main view, displaying all upcoming and past events for your selected region. It automatically aggregates multiple event feeds and your own custom events.
Each calendar month shows:
Events per day – displayed as blue or orange boxes.
Blue = regular day with one or more events.
Orange = notable day with a significant metric spike.
Hover = shows event titles.
Click = opens detailed metric and event information.
You can scroll across months or jump directly to future periods.
Search
Use the search bar above the calendar to quickly find events by name, keyword, or date. The dropdown shows instant results as you type, helping you locate specific events like “Queensland Maroons vs New South Wales”.
Clicking a search result takes you directly to that event’s date on the calendar.
Map
The map on the right side shows the geographic context of your selected area and the location of events.
Pins – represent individual events with known coordinates.
Shaded region – outlines your active SA3, LGA, or tourism boundary.
Radius slider – adjust to include nearby events.
Zoom and pan – freely explore or re-focus on your region.
This view helps visualise event concentration and proximity to key visitor areas.
Notable Days
Below the calendar, the Notable Days section highlights the top days in the selected year that recorded a major spike in metrics (such as spend and occupancy).
These are automatically identified by comparing each day’s performance to the average for that weekday in the same month.
Each tile shows:
Date (e.g. “28 May”)
Rank (#1, #2, #3, etc.)
Primary metric value (e.g. 76.7%)
Change vs average (e.g. +24.8%)
Clicking a tile opens a summary card showing:
The event(s) that coincided with the spike.
The metric impact (e.g. “↑24.8% vs typical Wednesday”).
Event category, venue, and location details.
Event Detail Card
When you click a date or event on the calendar, a pop-up card appears with more detail:
Metric type and performance
Change vs typical baseline
Associated events (name, category, venue, address)
Explore Metrics Across Events
Click Explore metrics across events (top-right) to open a chart overlay that shows how events align with daily metric trends.
The chart visualises:
Orange points – significant event spikes
Grey points – all other events
Dashed line – monthly average baseline
Purple line – last year’s comparison
You can toggle between Spend, Footfall, Occupancy, Hotel Occupancy, Future Occupancy and Hotel Future Occupancy to compare actual vs forecast performance.
Manage Your Custom Events
Click Manage your custom events to open the Event Manager, where you can add and edit your own events. These will automatically appear on the Events calendar alongside shared and public data.
When creating a new event:
Go to Event Manager
Click Add Event
Enter event details — title, description, category, dates, and venue
Choose Visibility / Owner:
Only me – private to you
Shared with space – visible to all workspace members
Click Create Event
Your event will appear on the Events calendar with the same interaction options — hover, click, and metric overlays.
Notes
All events are automatically linked to the selected geographic boundary.
Notable days are generated from metric anomalies in the region’s daily dataset.
Shared events appear to all users in the same workspace.
Calendar and map views are always in sync — selecting a day filters both.
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